Nerve Centre has provided digital marketing support for the world famous Derry Halloween festival since 2018, managing social media and online advertising for the event while producing imaginative visual content to implement innovative international campaigns. In 2019 our work was Highly Commended in the Best Digital Marketing Campaign category at the Northern Ireland Tourism Awards.
While also identifying key creative collaborators to help capture the true scale and magic of Derry Halloween, our own content creators were out on the ground providing fun, dynamic live coverage of the festival across social platforms, projecting the biggest Halloween celebration in Europe to a global audience and inviting them all to join the party next year.
In 2018, three years after being voted number one Halloween destination in the world, Derry Halloween attracted a record high of 100,000 visitors, which was surpassed again in 2019 with 120,000 across a week of events. Nerve Centre has helped the brand similarly amplify its online audience year on year, which continues to strengthen its international reputation and cement its spot at the top once the firework smoke has faded!